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Bob Borchers, Senior Director of iPhone Product Marketing, Apple joins host Scott Sheppard for an update on the easiest way to gift an iPhone 3G this holiday season. Bob explains Apple’s gift card program which is available in stores or online in any iPhone configuration. Since each receipient needs to setup an account with AT&T, this makes it super easy for the lucky recipient to redeem. Bob also shares some details on the hottest iPhone apps this season including Amazon’s app that lets you take a photo of any item, upload it, and Amazon finds the product for you to purchase instantly. Bob’s other favorite apps include Shazam & Midomi which instantly identifies your favorite music. He also shares some statistics on the worldwide reach of Apple’s iPhone and the depth of industries and businesses who are changing the way they work using this amazing device.

For more information visit your local Apple store or check out: http://www.apple.com/iphone/

Cathy Bennett, Founder & Mom, How Fast They Grow®, LLC joins Inside Mac to share some quick and easy tips on how to create a scrapbook online (in 7 minutes or less) using their interactive Digi-Scrapbook application. A self-confessed "scrapbooking dropout", Cathy created this unique site out of frustration using current sites. Cathy’s concept is ideal for digi-scrapbooking because all the editing is drag-and-drop, and the templates are beautiful. Most of her clients are mom’s who enjoy printing one page at a time that fit into standard scrapbook binders. It’s free to use, has over 400+ templates, and each finished 12"x12" page costs only $5.50 to output on high-quality cardstock.

To start your own creation today visit: http://www.howfasttheygrow.com

Harlan Hugh, Founder & Chief Technical Officer, TheBrain explains how PersonalBrain helps you organize your information the way you think. Harlan describes the benefits of his uniquie mind mapping program which essentially helps you organize your thoughts, ideas, files, links, and more into a visual content management platform. There are several levels of PersonalBrain, including a free version which acts as a full functioning Pro version for 30 days. Each Friday TheBrain offers interactive online training courses to help you make the transition so you can get up and running quickly. TheBrain will be launching a new version of PersonalBrain 5.0 at Macworld which will offer even more exciting features for Mac users including integration with iCal and Spotlight.

For more information and to download your copy visit: http://www.thebrain.com

Vance Checketts, COO of Mozy joins Inside Mac to discuss their easy to use, secure, online backup solution for Mac OS. Vance explains the available options for backing up your home or work system data files. Mozy offers users a free account with up to 2GB of storage. If you would like additional space, you can sign up for $4.95 a month and receive unlimited storage to meet your needs. Once you sign up, you simply download a small syncronization program, setup your backup preferences and as long as you have an internet connection your files are automatically synchronized and updated. There is a MozyHome or MozyPro version whose main difference is the ability to setup and control backup policies for multiple user accounts. Since Mozy supports both Mac and Windows you can setup accounts with easy access to any documents. The files are stored securely in a proprietary environment so your personal information is protected.

To try it for yourself, sign up for your free account at: http://www.mozy.com

Video Post Production News of the Week with Philip Hodgetts, Founder, Intelligent Assistance and developer of Assistant Editor Software. Find out more at: http://www.intelligentassitance.com/ or his blog at http://www.philiphodgetts.com

Andy Shalat, Design Guru and Author of "Mac Design Out Of The Box" shares his Design Tip of the Week. For more about Andy and his latest works visit: http://www.shalat.com

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Tricia Bouzigard, Director of Marketing, CEIVA joins host Scott Sheppard to share details about their connected digital photo frames and their new iPhone app, CEIVA Snap. Unlike many other digital frames, the CEIVA line allows you to instantly share your pictures wirelessly, over the internet, from your mobile phone, or via a standard telephone line. CEIVA also has an iPhoto plug-in that allows you to edit and instantly upload to your picture frame. CEIVA photos are stored in a secure online location that easily lets you add images, manage albums, and share them to a private network of picture frames available for a small monthly subscription fee.

For more information visit: http://www.ceiva.com/ or check out their holiday specials at: http://www.sitonsantaslap.com/

Rodger Correa, Compliance Marketing Director of the Business Software Alliance joins Inside Mac to explain some interesting results from their recent poll where they asked college students around the country about their plans to purchase computer hardware and software. Rodger explains that although about 75% said they were planning to purchase hardware or a new computer, but over 60% also indicated they knew where to download free or pirated software illegally. Rodger shares some piracy statistics, fines, and the overall impact that stealing software has on developers. He noted that one of the main factors involved in stopping piracy is education and notes that the majority of people reported they would no longer obtain software illegally once they knew the risks. Rodger also discusses the role that the Business Software Alliance plays in minimizing these global issues.

For more information visit: http://www.bsa.org/ for more details on their study visit: http://tinyurl.com/imrpiracy

Caroline Andreolle, Marketing Manager for IPEVO, discusses the development behind their IPEVO TR10i, the first speakerphone for designed for iChat and Mac OS. Caroline explains some of the key features of this unique product and plugs into your USB port. The TR10i works perfectly for audio chats and also supports Skype calls. The integrated function buttons allow for recording, mute, volume, and more. It’s completely portable, so you can use it as a speakerphone or even record your own podcasts and bring them right into GarageBand for final editing wherever you are. Caroline also shares an anecdote from a recent visit to Apple HQ where she got to meet Steve Jobs, who shared some development tips on their upcoming webcam product.

For more information and special promotions visit: http://www.ipevo.com. IPEVO is offering an additional discount for Inside Mac listeners, mention code MACLOVER on checkout and receive an extra 15% off your order through December 31, 2008.

Mike Hedge, Vice President of Marketing and Corporate Communications, Parrot joins Inside Mac to explain details about their Mki 9100 and MKi9200, their two new integrated Bluetooth hands-free car kits, specially designed for the iPhone and iPod. Mike explains that Parrot is the world’s largest supplier of hands-free car kits, working closely with many car manufacturers across the globe. The new MKi line was developed specifically to get the most out of your iPod/iTunes library and integrates seamlessly with your iPhone. In addition to a remote, both kits include voice recognition and text to speech technologies that allow you to connect your iPhone to the system and tell it whom you’d like to reach, never having to take your phone out of your pocket. Mike also shares some history and trends on how the iPod has changed how we listen to music today, especially in your vehicle.

For more information visit: http://www.parrot.com

Video Post Production News of the Week with Philip Hodgetts, Founder, Intelligent Assistance and developer of Assistant Editor Software. Find out more at: http://www.intelligentassitance.com/ or his blog at http://www.philiphodgetts.com

Andy Shalat, Design Guru and Author of "Mac Design Out Of The Box" shares his Design Tip of the Week. For more about Andy and his latest works visit: http://www.shalat.com